For more than thirty years, actors, authors, and musicians have teamed up with the American Library Association’s READ® campaign to promote the joy of literacy. This week, The Mandalorian’s breakout star The Child—also known as Baby Yoda and Grogu—is joining their ranks with his very own celebrity READ® poster.
Back in the early 1980s, ALA’s Yoda READ® poster graced the walls of libraries and schools across the country, reminding Star Wars fans that The Force is strong in those who read books. Over the years, other franchise fan favorites like C-3PO, R2-D2, and Princess Leia also starred in posters promoting libraries. (Pro tip: while the original Yoda poster is no longer for sale, you can still buy it on shirts, mugs, and notebooks from Out of Print.)
In addition to the poster, you can also purchase bookmarks featuring The Child from the ALA Store. These items make perfect gifts for readers and Star Wars fans of all ages.
The best part? Proceeds from the items’ sales fund the American Library Association’s work supporting for our nation’s libraries. Your purchase helps ALA keep libraries strong through advocacy, grants, and training that promote access to information for all.
The poster and bookmark set featuring The Child are on sale now.
